Numbers Issue 08

Strategy

555 Million Subscribers & Counting

As the competition grows in China's mobile market, it is cultural dynamics that will determine who comes out on top.

Impulse

The Collective Instinct

Exploring the human inclination to curate: what we keep, why we keep it, and what it means for design.

Play

1:1

The business potential of in-game brand placement: the info and the economics.

Behavior

Luck Has a "RNG" To It

Playing the odds: how slot machines and the uncertainty of random numbers stimulate the human psyche.

Object

Hasselblad 501CM

Observing the observer: the Hasselblad 501CM has become both a physical artifact and a mythical symbol of ritualized engagement with the world.

In Person

Erik Spiekermann

Legendary type designer Erik Spiekermann talks type with frog, expounding on the beauty – and the difficulty – of designing numbers.

Methods

Calculated Design

In defense of quantitative analysis: a new call for integrated design research.

Strategy

The Urban Legend of Corporate Intranets

Beyond the mythology: the real factors at play in building an effective corporate Intranet.

Art

Digitalism

What's on the other side of the digital art equation?

Stortytelling

Writing Without Words

Book designer Stefanie Posavec visualizes On The Road as a literary organism.

City

City Guide: San Francisco

frog has studios in nine cities in the US, Europe, and in Asia. Starting with San Francisco, here’s a frog’s-eye view of some of our favorite spots.

Events

Calendar

What's happening in design and business this summer.