By Kristina Loring - September 1, 2010
Some 4.5 billion mobile phones are now in use worldwide‚ providing unprecedented opportunities to communicate and collaborate with people in even the remotest of communities. But what if cell phones, your only means of communication, were too expensive for your friends and family to afford?
By Kristina Loring - August 20, 2010
Consumers are calling brands’ bluff these days. No longer can there be a solely transactional relationship between brand and consumer, but a relationship built on true cultural exchange. Many companies are beginning to acknowledge the shift from just making good products to providing meaningful experiences. Of course, an important component in creating social change, is working with the communities you aim to serve in order to embolden the growing cultural fabric and not dictate it. This requires brands to experiment and offer their resources in ways they haven’t done before.
By Kristina Loring - August 10, 2010
frogs do some pretty fascinating things in their spare time, combining their passion for technology with their artistry. So, when frog Creative Director Jonas Damon transformed a fruit crate into a retro iPad charging doc, we wanted to get the full scoop.
By Kristina Loring - July 27, 2010
frog partners with ECOtality for a new family of smart EV chargers.
The future is now. Electric vehicles (EV) are no longer a figment of your science fiction imagination. With the Nissan Leaf and Chevy Volt soon to appear on your local neighborhood streets, a sustainable future of alternative energy in mass transportation is just around the corner. But for electric vehicles to succeed, they must become widely adopted and accessible.
By Kristina Loring - June 18, 2010
By Kristina Loring - March 30, 2010
“A revolution doesn’t happen when society adopts new tools, it happens when society adopts new behaviors” –Clay Shirky
It was my third day at South by Southwest Interactive (SXSWi), and, predictably, many conversations in both the panel discussions and in line at the taco trucks outside were trying to address social media. But the focus of the conversation seemed to shift away from the often superficial predictions of what the next platform would be and how it would be monetized. Instead, it seemed a thoughtful maturation was taking place: We were asked to consider our influence in these social-media spaces, how much control we had over our identities, and if we could make space for underrepresented groups to be recognized and protected.
By Kristina Loring - December 22, 2009
Despite what some say, getting involved on the internet can lead to meaningful change.
A lot of activists cringe at the idea of moving their efforts online. They fear the insulting label of “slacktivist”; one who joins a cause online and fades away. I get it. I’ve asked the same skeptical questions: Are we walking through the doors of a factory each time we sign into another "network"? Are we fragmenting our collective identity and yielding to the desire for empathetic unification with strangers who have never heard how heavy we breathe after protesting against the oppressive 'isms that silence us? Is my avatar really creating a change?
