This week's collection of remarkable marketing links, curated by the frog marketing team.
CMOptimism: A new CMO Survey, sponsored by the AMA and the Duke Fuqua School of Business, reveals that senior-level marketers are more optimistic about the U.S. economy and will focus their recovery efforts on social media marketing and new product innovations.
Jargon I: Engagement, personalization, a low-hanging fruit? Here are the Top 100 Marketing Buzzwords for 2009.
Jargon II: If your favorite buzzword is not listed, you can create a whole new paradigm using the “Marketing Bullshit Generator.”
Press Release Grader: A new web service that helps you evaluate your press release based on the language and content of the release as well as search engine optimization characteristics.
The (No) Google Experiment: A German blogger conducts “one week without without Google” as a self-experiment. Hmm, shouldn’t be too difficult. Ever heard of Bing?
Future of News I: The Huffington Post and Facebook Connect Go Social (News)
Future of News II: NPR's new iPhone app blows other news apps out of the water (via Mashable).
Manifesto: Well-spoken, Eden Spiekermann!
[picture credit: Shine Anthology]