We Are The Superheroes Of Today

frog Executive Creative Director David Merkoski explores the impacts that new technology has on design, including how it has affected his own perspectives on designing for the user experience. Merkoski proposes moving away from thinking about how to design a new experience in the “traditional mediums.”  Referencing the cell phone as an example, he suggests looking at the basic principals of space (the hardware, electrical engineering, aesthetics of the screen and buttons) and time (the experience one has engaging with those physical states over and over again).

After all, if designers are some of the superheroes of the future (and the future is now) what better way to change reality but with the manipulation of space and time?

Our second episode examines how designers can use their “superpowers” (read: their iterative design processes), to create the experiences they want users to have over time. How can everyone, from two designers in their garage to an innovation firm like frog, incorporate this process creatively into their work?

About design mind On Air

design mind On Air features designers, technologists, and business strategists sharing their thoughts on design and innovation. For each episode, the On Air host Chris Sallquist, from frog's Seattle studio, sits down with a fellow frog to discuss fresh perspectives on industry trends, emerging technologies, and global consumer culture.

About Our Host

Chris Sallquist is a principal designer at frog design’s Seattle studio. Before joining frog, Chris was a partner and Director of Online Media at Hornall Anderson Design Works, and spent four years in advertising focusing on user engagement and immersive experiences. Chris is a formally trained actor and creator of an online entertainment property with a strong following in Iceland.