Blog  DONG XI

Air China's Small Design Decisions 国航小小的设计决定

By frog China - August 11, 2009


After disembarking from a recent Air China flight between Shanghai and Beijing, I looked up to have the following visual assault on my eyes:
当我从最近一次上海至北京的中国国际航空航班下机后，映入眼帘的是以下的场景：


Blog  DONG XI

Report from China: User-Centered Design as a Good Business Approach

By frog China - February 14, 2009

During the economic slowdown, more and more companies find it hard to challenge the traditional way of doing business. Some organizations understand the importance of design and innovation but Very Few see the true value of user-centered design and usability as a good business approach. Looking at the Chinese context, the strategy and philosophy of top successful local companies is changing. The recent export figures, the engine of Chinese growth in the past decades, show a significant decline.

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