Blog frogs on the road
By Sabrina Sandalo - September 26, 2011
Telco 2.0 is a London-based research firm focusing on innovative business models for the telco industry. It cultivates a strong network of decision-makers from communicatons, media, banking, and technology and runs several industry conferences. frog is an official sponsor of this year’s Telco 2.0 New Digital Economics conference, M-Commerce 2.0: How Personal Data Will Revolutionize Customer Engagement.
Blog frogs on the road
By Jason Severs - September 24, 2010
frog design recently conducted a day of design research at the Economist’s Human Potential 2010 conference in New York. The research was intended to look closely at the event (and by proxy the Economist’s global series of events called The Ideas Economy: Ideas That Press Forward), and to find ways to enhance attendee experience during the conference. A small team of designers challenged participants at the event to disrupt normal conference-going patterns by engaging in playful micro-collaborations that could challenge their own notions of what a conference was. They created a game called “Playables” consisting of five cards, each of which had their own challenge or task. To learn more about the thinking and execution of the experiment, see this blog post and video. Following are the results of the research, including a presentation slideshow that you can also find on frog design’s Slideshare page.
Blog frogs on the road
By Kristina Loring - March 17, 2010
An emerging field of interaction design related to personal health.
Interaction designers talk a lot about a user’s emotional experience, but they understand very little about what motivates people to engage. How can designers understand triggers (signals, facilitators, and sparks) that help to change people’s behavior? frog VP of Creative Robert Fabricant investigates.
