It is that time of year again. This week, the geek chic, the entrepreneurial start-uppers, the early adopters, and the social media mavens flock to tech Mecca: SXSW Interactive in Austin. It is a five-day socialpalooza packed with inspirational keynotes, heated panel debates, and, you know, the occasional party or two.
We’ve put together the annual, beta version of frog’s itinerary—an open attempt to tackle the 1,100 plus panels with some kind of finesse (and to save you from hyper curation fatigue).
A SXSW panel spells out how mobile technology has the potential to be an enormous help in disaster zones around the world.
I attended an interesting panel at SXSW Interactive on Monday titled "Architecture, Technology and the Rebuilding of Haiti." While frog isn’t typically in the architecture or disaster relief business, there were parts of the talk that seemed relevant to what we do (and what we have the potential to do), specifically in the field of mobile technology.
Clay Shirky and Beth Ferguson are the Sunday highlights.
Sunday morning, after augmenting realities at the frog opening night party, and having two days of SXSWi under my belt, I realized I still didn’t know quite what to expect from the conference. I do know, however, that an emerging theme for my personal SXSW journey is “nothing is quite what it seems.” Of course, it’s hard to decipher from session titles and even their brief synopsis just how meaningful the presentation will be for you. But more importantly, I was concerned with avoiding the passive consumption of that knowledge and, if I was inspired enough after listening to a speaker, how might I shift my consciousness, and perhaps even my behavior.
Yesterday, at SXSW Interactive, I realized how serendipitous (and potentially harmonious) your encounters could become, even among the chaotic mission to attend tightly scheduled and provocative talks on everything from transmedia to DIY digital higher education — and then document it all.