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Bell Mobility Launches a New UI (with a little help from their friends at frog)

Earlier this week the Canadian communications company Bell Mobility released phones with new user interfaces (UIs) designed by frog. The new UIs build upon earlier work frog did with Bell and its HGUI interface as well as the frog designed Sprint One Click UI, both of which offered an intuitive and easy way to access vital information quickly. This time Bell wanted a touch UI to better compete in the Canadian smartphone market while also clearly stamping the whole effort with the Bell brand.