Blog  Elektroniker

Twitter Grows Up In the Aftermath of Haiti Earthquake

In the wake of the devastating 7.0 earthquake in Haiti, Twitter has been serving as a main hub of information, the Nielsen Company reports. Nielsen refers to preliminary analysis of data indicating that Twitter posts are the leading source of discussion about the quake, followed by online video, blogs, and other social media.

Blog  Elektroniker

Intention Economy: Data + Meaning

If you only see one slide show about the State of the Internet in 2009, "Digital Strangelove (or How I Learned To Stop Worrying And Love The Internet)" by David Gillespie, an Account Director at Maclaren McCann, Toronto, is a good choice: a mesmerizing 256 slide manifesto on the Intention Economy with Data (as the bank) and Meaning (as the currency).

Blog  Elektroniker

The Twittering’s On The Wall

Upon the 20-year anniversary of the fall of the Berlin Wall, the city of Berlin has launched a remarkable “living” online memorial: the Berlin Twitter Wall.

Blog  Elektroniker

Goodness on Twitter: From Attention-Sharing to Tweet Fund Drives to Good Mobs

Twitter’s “suggested users” list is a Who’s Who of Twitter celebrities, featuring the likes of Al Gore, Lance Armstrong, Ashton Kutcher, John McCain, Martha Stewart, and others with millions of followers. The New York Times claimed that a spot on the list would guarantee 500,000 additional followers and reported that social media guru Jason Calacanis had offered $250,000 to be listed.

Blog  Elektroniker

The Science of Re-tweeting

Hubspot viral marketing scientist Dan Zarrella has examined 5 million tweets and 40 million re-tweets over the course of nine months and just published his study on the factors of re-tweeting success: What does/does not get re-tweeted, and for what reasons?

Blog  Elektroniker

Socialnomics: "Social Media Is Bigger Than You Think"

The Socialnomics-Social Media Blog has compiled a comprehensive list of stats from all kinds of sources to prove that "Social Media Is Bigger Than You Think."

"Welcome to the Social Media Revolution."

Blog  Elektroniker

Nano-Blogging: When Micro is Not Micro Enough

Nano-blogging makes micro-blogging soooo long-form. If Flutter were real (and not a spoof, see the video below from earlier this year), it would allow only 26 characters, and (the supposedly real) Adocu is even more extreme: You have only one word. Hemingway would love this, although he was less economical. Remember his six-word story "For Sale: Baby shoes, never worn"?

Blog  Elektroniker

Know Don't Know

The short film "Information Deformation" by Bill Farren (Education for Well-being) is a stark reminder that information doesn't equal knowledge. It cites a Pew Research finding from 2007: "On average, today's US citizens are about as able to name their leaders, and are about as aware of major news events, as was the public nearly 20 years ago."

Blog  Elektroniker

The Conversation Wars

Modernista did it. Skittles did it. And now the world’s hottest advertising firm, Crispin Porter + Bogusky (CPB), has done it, too: the NY outfit has re-launched its corporate web site as a conversational social hub that curates what is being said about CPB rather than staging what CPB has to say. Some may scoff at this move and denigrate it as “sooooo six months ago,” but I agree with Paul Isakson when he heralds the influence of the new CPB site on the rest of the industry as potentially paradigm-shifting.

Blog  Elektroniker

Less is More. The Tweet(ed) Revolution.

Looking at the many positive responses it received, Pico Iyer’s recent NY Times blog post on "The Joy of Less" appears to have struck a chord:

"But at some point, I decided that, for me at least, happiness arose out of all I didn’t want or need, not all I did. And it seemed quite useful to take a clear, hard look at what really led to peace of mind or absorption (the closest I’ve come to understanding happiness). Not having a car gives me volumes not to think or worry about, and makes walks around the neighborhood a daily adventure. Lacking a cell phone and high-speed Internet, I have time to play ping-pong every evening, to write long letters to old friends and to go shopping for my sweetheart (or to track down old baubles for two kids who are now out in the world)."