Blog  Object Oriented

The Sinch: The Story Behind a Deceptively Simple Design

 

We know at frog that good design can improve the experience for life’s problems both large and small. That’s why frog teamed up with Dune Road Design to create a product that alleviates the chaos and frustration of rogue headphone cords. Thus, the Sinch was born: a new, high-design answer to the problem of keeping smart device cords tangle-free.

Blog  Object Oriented

Analog Form

“Industrial design is dying”. In the past couple of years I’ve been hearing this proclamation, and it is usually blamed on the rampant growth of smart devices and their habit of rendering some stand-alone products obsolete. Alarm clocks, calculators, and cameras are some of these disappearing products. The smart devices themselves are shrinking so much that they don’t offer a lot of opportunity for formal expression either - especially since most of their physicality happens to be a screen.