Blog  The Editor's Notebook

Defining and Discussing the Meaning of "Jugaad"

Have you ever wished, when reading a thought-provoking book, that you could invite the author to lunch and simply talk about his or her ideas and inspiration? This was the premise of a lunch discussion at frog’s New York studio on April 3, when we invited Navi Radjou, an independent innovation strategist and World Economic Forum faculty member, and Simone Ahuja, a Harvard Business Review blogger and advisor to Fortune 100 companies, to talk about their new book Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth.

Blog  Remarketables

Remarketables 3.27.12

This week's collection of remarkable marketing links, curated by the frog marketing team.

How Creativity Works: It's All In Your Imagination.

Blog  Remarketables

Remarketables 9.14.11

This week's collection of remarkable links, curated by the frog marketing team.

Your Next Home Will Be a Robot: The future of smart homes.

Concept You from Volvo: Combining exquisite design with smart pad technology.




Blog  Pattern Language

Are You Connected?

In my line of work, you have to keep up with the digital Joneses. So I carved out an unscheduled hour a few weeks ago to set up a Google + account. Or rather, I started to set it up. It’s still unfinished and somewhat mysterious to me, and it’s going to take a bigger effort to learn about the circles, huddles, sparks, and other idiosyncrasies of this newest online effort to connect. But when? Who has the time for all this socializing?

Blog  Remarketables

Remarketables 6.29.11

This week's collection of remarkable links, curated by the frog marketing team.

Facebook's newest challenger: Google Plus.

Blog  Elektroniker

Intimate Connections

Is it perverse that your boss might know more about your life than your best friends? That you spend more time with your desk neighbor at work than with your spouse? That your colleagues experience you in more emotionally extreme situations than most of your friends, in moments of utmost success and failure, triumph and defeat?

Blog  Remarketables

Remarketables 5.27.11

This week's collection of remarkable links, curated by the frog marketing team.

Village of 100 People
: A series of posters that visually highlights astounding statistics.

Cute CP+B ads for Bing show how your Facebook friends can improve your search results.

Blog  Remarketables

Remarketables 5.20.11

This week's collection of remarkable links, curated by the frog marketing team.

Piracy kills the artist: Visually stunning campaign against music piracy.

Blog  frogs on the road

Facebook in Cairo: Not What You Thought

Social media amulets in Cairo

Aboard this Air Egypt flight from Cairo to Munich, I am grateful for five hours in limbo before being deposited back into Western life. After a week on the ground in Cairo with Jan Chipchase and other colleagues from frog design, I have a sharpened understanding of how little I know about this region. Anyone who has spent time talking to people on both sides of "the line" in Egypt is struck by the monumental gap between those found in the poor, illiterate corners of the city and the fountain-ringed office parks filled with the savvy Egyptian businessmen educated in the best schools the West has to offer. Our research traversed much of this continuum. While we were not in the poorest of poor areas (meaning, communities living in and mining garbage dumps), our interviewees ranged from the latte-sipping, shisha-smoking students wearing designer clothing to the tea peddlers in dusty, goat-filled alleys. When I asked, with the assistance of my translator, if they used Facebook, faces lit with a smile and a nod—even in the goat-inhabited corners.

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