The SXSW 2014 panel picker is now live! Several frogs are in the running this year, offering their perspective on everything from the emerging consumers of Myanmar to the enterprise software revolution.
Take a look at our submissions and show some love by giving a thumbs up on the panel picker page.
What are the best ways to take care of someone you love as they age?
The first product I designed for frog hit market this year. Just two years ago I was in design school. Just last year I was an intern. And now my work is out there. As an industrial designer, seeing a product that I worked on in stores and even more importantly, in the hands of people enjoying it, is an enormous thrill.
In today’s public high schools, standards are rising, funding is declining, and employer expectations continue to grow. Mastery of the fundamentals, such as language arts, science, and math are still at the core of American education, yet according to the Partnership for 21st Century Skills, the cultivation of life skills and innovation skills in public education is increasingly emphasized: communication, collaboration, critical thinking, and creativity.
“It's paradoxical that the idea of living a long life appeals to everyone, but the idea of getting old doesn't appeal to anyone.”
― Andy Rooney
Today, Siemens Enterprise Communications introduced Project Ansible, a new visionary communications platform bringing together voice, video, social media and search into a smart, seamless, intuitive experience. (For additional details: www.siemens-enterprise.com/projectansible and www.frogdesign.com/work/project-ansible.html)
Project Ansible is the result of a research and development partnership between frog and Siemens Enterprise Communications. We spoke with Justin Maguire, executive creative director in frog’s Munich studio, about Project Ansible’s potential impact on businesses and communications, collaboration and productivity in the age of the flexible, mobile Anywhere Worker.
One by one, fingers excitedly point at the image-covered walls. “I was surprised how quickly we were able to reach agreement once we were able to share our differences of opinion,” says one. “We talked about healthy food, too, but after a lot of discussion, we thought violence prevention was a better topic for our team to focus on,” says another. “It can’t be fixed without everyone coming together,” says still another.
“The future of the computer is to essentially make it disappear—a disconnected interface, so the house or the office or the building or the city is the computer.” —Mark Rolston, Chief Creative Officer, frog
The students at Groves High School were holding back tears. After weeks of discussion, they had decided to focus their efforts on providing food to homeless people. None of them had any personal experience with the issue, so the designers invited a homeless advocate from the community to visit their class and share his experiences. But during a pause, a familiar voice rang out: “I don’t think I ever told any of my students that have been here at Groves this, but I’ve been homeless.”
In the 40+ years that frog has been crafting products, much has changed for industrial design. In today's connected world, the proliferation of digital components and technology experiences requires designers to create new ways of harmonizing software with beautiful, practical hardware. In this short documentary, several of frog¹s industrial designers and mechanical engineers discuss the principles they implore to make physical products real and meaningful to consumers today.