On Stage

Watch frog designers, strategists, and technologists present their work and ideas to conference goers in cities around the world.

3 Ways to (Usefully) Lose Control of Your Brand

In his TED Talk frog's CMO Tim Leberecht explores how companies can respond to evermore demanding customers and employees who are empowered by hyper-connectivity and the ‘radical transparency’ of social media. Popular belief holds that commitment is fickle, reputation volatile, and loyalty scarce. In short: Companies have lost control – over their workforce, their customers, and as a result, their brands.

But have they really? Leberecht argues that companies have never been in control, and that they actually have more control over the loss of control than ever before – in fact, they can design for the loss of control.

Tim gave his talk during TED University at TEDGlobal 2012 ("Radical Openness") in June this year in Edinburgh. He recently wrote a brief reflection on the experience of speaking at TEDGlobal on design mind.

For more on the brand stories he shares, read the summary on the TED Blog and "Designing for the Loss of Control."

Beyond mobile, Beyond web

Jared Ficklin Hosts Maker Camp

Senior Principal Technologist Jared Ficklin shares advice on creating animated GIFs with Google+ and Make Magazine's Maker Camp

New Ways to See Music (With Color! And Fire!)

Jared Ficklin, a Senior Principal Technologist at frog Austin, creates wild visualizations that let us see music, using color and even fire (a first for the TED stage) to analyze how sound makes us feel. He takes a brief digression to analyze the sound of a skatepark -- and how audio can clue us in to developing creativity.

Disruption by Design

As Ralph Caplan defines it, "Design is a process for making things right." This definition captures the optimism of design, and it implies our fairly natural intuition about when a situation is “wrong” or broken.

In this TEDxSMU talk, frog Creative Director Kate Canales argues that design is something we come by quite naturally as humans. We design our way around broken systems everyday. The trick, of course, is to figure out how to apply that tendency to bigger and bigger issues.

This talk is about the little things Canales has seen that give her hope about our collective ability to design for those big problems. It is also about her belief that there will almost always be a thing in design, but the thing itself is not what matters. What matters is what the thing makes us do.

China: The New Techonomic Power

Chinese companies continue to expand around the world as domestic Chinese technology relentlessly improves. How should the world and business respond? frog President Doreen Lorenzo joins Cisco's Ned Hooper, ThoughtWorks' Guo Xiao, and Qiming Partners' Gary Rieschel to discuss the China's future in innovation and business at the Techonomy Conference in Tucson, Arizona on November 14. The conference is curated by technology journalist David Kirkpatrick and invites well-known speakers from some of the most leading technology and business organizations interested in social impact including Twitter, the Harvard Business School, Ashoka, Dreamworks Animation and more.

Taking the Computers Out of Computing

Right now, computers are boxes that come in the forms of tablets, mobile phones, and desktops that are indeed technological wonders, but sometimes distract us from what it really means to be human. If computers can be separated from computing, the technology is likely to better fit user needs, but certainly creates new challenges for designers. Designers must now think about how to create objects, and more importantly, the social and technology fabric that supports their contexts of use. frog Chief Creative Officer Mark Rolston presents his vision for omnipresent computing at GigaOm’s RoadMap conference.

Building the Meta-City

The modern city is becoming a pointer system, the new URL, for tomorrow's hybrid digital-physical environment. Today's Facebook will be complemented by tomorrow's Placebook. Explosive innovation and adoption of computing, mobile devices and rich sources of data are changing our cities: where we live, work, and play. It's about us, and how computing in the context of our cities is changing how we live.

Video Series

Recent Comments